CHI has developed "highspeed Heatup" by combining a patented heat controller and high power ceramic heat. You can get to work in less than 30 seconds. Temperature pule control can keep the temperature constant. The size of the grip is ergonomicly desugne. High powered ceramic heat is healthy for long and short hair.#1 Selling Iron in the Professional Beauty Industry today. This Iron will curl, bend, flip, spiral and even straighten hair. Positive Ionic power helps to repel particles from the air so hair stays cleaner*One year warranty*6 to 8 second heat up*10 foot swivel cord to help prevent tangling and damage to cord*Iron remains touchable on the outside to help eliminate burning the skin*Can be used as a curling iron as well as a smoothing and straightening iron*Make loops as with a pin curl and press with the CHI to obtain beautiful ringlet curls*Longer hair, wind the hair in and out in a figure-8 on an extra large hair pin, press with the CHI for waves and crimps*Let the hair cool before combing for longer lasting results .